Types of music video(with different types of music video example analysis)

Types and styles of Music Videos

There are basically three types of Music videos

1.Concept based

2.Performance based

3.Narrative based

Thematic - based around a theme, which normally depends on the genre e.g if the genre is rap it was probably feature lots of images of streets. 

Symbolic - there is often lots of symbols to build up a meaning, lots of montage of clips and images, lighten is often used to suggest a mood, pace to represent emotions and meanings, pictures often support and contradict lyrical meanings.

CONCEPT BASED VIDEOS

What populates most music video channels are concept-based music videos. Budgets for these kinds of videos ranges from $20,000 to over $600,000. The more complex the concept, the higher the required budget. The most expensive MV of all time is Michael Jackson’s Scream which was reported to have cost $7M dollars in 1995. Concept music videos can be story based in nature or might focus on graphics and special effects.

PERFORMANCE BASED 

Hybrid Music Videos 

Some Music video combine both a performance and a narrative.

Hybrid-based music video example
an example of a hybrid video (combining both narrative and performance) is the song"SIGN ON" BY RAT BOY
The videos are shot in the style of videos from the 80's with garrish eye catching visuals and lots of hand held footage cutting back and forth betweeen the members of the band as they are trying to have a good around the town having and neon-twinged visuals of the band preforming with their instruments
this video was inspired the rock videos of legendary singer-songwriter Morrissey.

Performance videos are the most budget-friendly music videos that promote a song. This kind of video shows the artist singing at a location. Shooting can be done in a few hours and production crews can be hired for $1000 or less depending on the concept. This, however, doesn’t include the other production costs like wardrobes, makeup, and venue fees, which should always be taken into account. Although budgets still won’t be at the low end, indie artists and bands prefer performance videos because funding it is easier than concept-based videos.

In these kind of music videos the band is performing for the camera.The cast usually includes audiences and band members. Peformance based videos are very common in the Genre of Pop and Rock Music

• A performance based video can include shots of 
• ·         Artists preparing for a performance 
• ·         setting up their instruments
• ·         warming up
• ·         pracitising for a live performance
• ·         shots from an actual pre recorded Performanc
• ·         Shots of the artist or band members rehearsing a song 
• ·         Doing dance performances

They use unique and intresting sets and costumes to keep the audience intrested in the music video

PERFORMANCE BASED
  A famous performance based Music video is "Will You Be There" By The Sherlocks.
.It focuses on the performance of the band solely taking place in a warehouse.With the video taking place with black and white noir-ish background and camera effect Whilst inter-cut with closeups of the band members instruments. The whole set makes the very simple band performance eye catching and they are all dressed in similar eye-catching outfits consisting Of Leather Jackets,denim Jeans(jacket in the case of the bass player on the left) and Plain Color or Striped Shirts .


  

In narrative based music Videos usually the band or the Solo Artists use  a particular story line which tactfully compliments the lyrics of the song. This type of a music video relies on the acting of the indivisuals

usually the artists themselves or actors to act out the concept. These type of videos are becoming highly popular

 

The  Actor usually has a dilemma or problem which they face throughout the video or they would have a story arc throughout the video and the lyrics sung by the singer or band would usually represent their feelings or their situation.

Narrative Based

A Famous example of a Narrative-Based Music video Is The Song "Take On Me"by A-ha
 The linear story-line narrative is an example of amplification; the director has clearly had some freedom with the way in which he interprets the lyrics. There is a very clear representation of lyrics; but rather than having a very literal representation the director has chosen to use a more indirect means of addressing the audience; making it seem almost like a story. The narrative centers around the romance between the comic book man and the reader. There is a certain hint of the "against all odds" "love conquers all" stereotype present within the video- a popular theme within the new wave genre.

Concept based music videos do not particularly have a story line and are not usually related to the lyrics of the 

song.They promote an unique idea or imagery which doesn't exactly have to relate to the music 

or  to the make sense to the audiences. They leave the audiences thinking as they are very abstract.

CONCEPT BASED

A FAmous Example of a concept-based video is the song "Electric feel by MGMT This video seems to make no sense, although they have used abstract metaphorical images with mild links to the song, when they split the moon open with the 'look' of an electric liquid which links to the song title 'electric feel'. Not only does a concept base video allow the artist to go anywhere with the artistic flow but it can create an image for their band. This video gives the band a 'feel-good' and chilled out mood to people watching therefore it can make people feel these emotions everytime they watch this video. I believe concept videos have both advantages and disadvantages depending on what image the artist wants to create not just for the video but for their overall look.